Yes, and we 100% support this. Think about how you would stay in touch with owners if you only had 1 street in your patch. Building your own program of communications lets you take your own unique approach and automate it so you can be you, at scale
Rex CRM comes with some great email templates, but they are very generic. Our Follow-up Valuation email template for Just Listed property is a great one to take a look at and update to match your agency’s brand, style and personality. If everyone using the Rex CRM sent out the same emails, the value would be lost, so use our templates as a guide and follow your nose.
Consistency is one of the keys to building a great relationship - it’s the winning formula behind legendary brands by McDonalds. So start at the pace you want to keep up. We usually suggest a quarterly approach as that allows you to build up some really valuable resources to share. Consider using seasonal templates and vary the stories you are sharing: market updates, renovation tips, major council projects - there is loads you talk about.
Using the Land Registry integration you can quickly build a list of properties you want hit. With all that data flowing straight to your Rex Mobile app you’ll be able to have quick and relevant conversation when the door opens and quick add the contact and link to the property. How much more value can you get from 30 mins of door knocking with Rex in your pocket